Why Gym Owners Leave Zen Planner
Zen Planner has been a staple in gym management software for years. It was one of the first to cater specifically to martial arts and fitness studios, offering features like belt/rank tracking, scheduling, and billing. However, many gym owners are now switching from Zen Planner. Let's dive into the reasons why.
Daxko acquisition: Zen Planner is now under Daxko, backed by private equity giants Genstar Capital and GI Partners. Since the acquisition, users report annual price increases without added value. It's part of a consolidation strategy that includes acquiring Exercise.com.
Customer service declined post-COVID: Numerous Trustpilot reviews mention slow support, unresolved tickets, and representatives lacking product knowledge.
Outdated UI: The interface feels like it hasn't evolved since 2015. New staff face a steep learning curve.
Locked-in payment processing: Some plans don't allow you to bring your own processor, limiting flexibility.
Pricing: Starts at $99/month, with higher tiers costing $198 and $348 monthly before add-ons. Marketing modules and branded apps can push costs over $400/month for many gyms.
Notes not saving, weak reporting: Users cite data loss and limited reporting capabilities, which hinder effective decision-making.
Account closure fees: Canceling the service can be a challenge, with complaints about unexpected charges.
One user review summed it up: "Every year the price goes up but nothing changes."
The Daxko Problem — Why It Matters
Daxko's acquisition spree includes Zen Planner, Exercise.com, GymDesk, and more. The common pattern: buy a gym software company, hike prices, slash support, and extract value. If considering Zen Planner alternatives, watch out for potential PE acquisitions of your shortlisted options.
Month-to-month contracts are critical. If your vendor gets acquired and quality drops, you need the freedom to exit.
Check out our guide on EZFacility alternativesWhat to Look For in a Replacement
- Transparent pricing – no hidden sales tactics.
- Modern, intuitive interface.
- Belt/rank tracking, especially for martial arts schools.
- Flexible payment processing options.
- Integration with access control systems if needed.
- Easy migration with Stripe token transfer.
- Month-to-month contracts.
- Founder-led companies over PE-owned entities.
The Alternatives
ManageMemberships
Full disclosure: this is ours.
Pricing: Free tier (50 members), Starter $29/mo (150 members), Core $99/mo (unlimited). Door access $89/mo. POS $59/mo. Published pricing with no hidden fees, and all plans are month-to-month.
The differentiator is our native door access control, directly tied to billing. If payment fails, access is denied. No need for additional services like Kisi.
We offer free migration assistance with Stripe token transfer.
Our CRM includes automated triggers (e.g., no-show alerts, failed payment follow-ups).
Honest downside: we don't yet have native belt tracking, but it's in the works. Our platform is newer and we have a smaller team.
Best for gyms and ranges needing integrated billing and access control.
Explore ManageMemberships features Learn about our migration process Zen Planner vs ManageMembershipsPushPress
Pricing: Free/$159/$229. Free tier charges 4.19% + $0.30 processing fees. Offers a clean, modern interface, which is a significant upgrade from Zen Planner's outdated UI.
Has a strong community and good support. Offers built-in POS and Kisi door access integration.
Downside: No native belt tracking. Geared more towards CrossFit, which makes it less ideal for martial arts gyms. Paid plans have per-member costs that can add up. Recent reports of outages.
Best for CrossFit boxes and general fitness gyms.
Check PushPress alternatives PushPress vs ManageMembershipsKicksite
Pricing: $49/$99/$149/$199 based on student count. Known for the best belt/rank tracking in the industry, thanks to its martial arts roots.
Family-owned with strong support and affordable pricing. However, it's too narrow for mixed-model gyms, lacks door access, and has performance issues on mobile. Check-in process can be cumbersome with pop-up nags about unpaid balances.
Best for traditional martial arts schools under 200 students focused on belt tracking.
GymDesk
Pricing: $75/$100/$150/$200 by member count, with all features accessible at every tier. Offers belt ranking, a clean interface, and affordable pricing. Also integrates with Kisi.
Watch out: recently acquired by private equity, leading to quality concerns. No bulk-update for belt ranks and app logs out weekly. Some users reported hidden charges post-acquisition.
Best for small martial arts schools on a budget — but be cautious of potential declining quality.
GymDesk vs ManageMembershipsWodify
Pricing: Starts at $79+/mo, higher tiers require a sales call. Well-suited for CrossFit and functional fitness environments.
Downside: lacks native belt tracking and door access. Reports of double-charged invoices and glitches.
Best for CrossFit boxes.
Spark Membership
Pricing: $239/$299/$499. Tailored for martial arts schools with built-in belt tracking.
Downsides: buggy payments, software freezes, and hidden fees. Expensive for the value offered.
Best for larger martial arts schools willing to pay a premium despite the bugs.
WellnessLiving
Pricing: Starts around $89+/mo. Offers a marketplace/discovery feature similar to Mindbody but at a cheaper rate.
Downsides include annual contracts on some plans, overwhelming setup, and it’s not gym-first.
Best for studios looking for marketplace discovery minus Mindbody pricing.
Mindbody
Pricing: $139-699/mo + 20% marketplace commission. Often considered by Zen Planner users but it’s a lateral move to a pricier, more cumbersome platform.
Comes with 12-month auto-renewing contracts and numerous cancellation horror stories. Holds a low average rating on review platforms.
Best for multi-location boutique chains with large marketing budgets. Not ideal for small gyms.
Mindbody alternatives for small gymsQuick Comparison Table
| Platform | Starting Price | Belt Tracking | Door Access | Contracts | PE-Owned? | Best For |
|---|---|---|---|---|---|---|
| ManageMemberships | Free/$29/$99 | Coming soon | Native | Month-to-month | No | Gyms + ranges needing access control |
| PushPress | Free/$159/$229 | No | Via Kisi | Month-to-month | No | CrossFit / general fitness |
| Kicksite | $49-199 | Yes (best) | No | Month-to-month | No | Traditional martial arts |
| GymDesk | $75-200 | Yes | Via Kisi | Month-to-month | Yes (PE) | Budget martial arts |
| Wodify | $79+ | No | No | Unclear | No | CrossFit boxes |
| Spark | $239-499 | Yes | No | Unknown | No | Larger MA schools |
| WellnessLiving | $89+ | No | No | Annual | No | Studios wanting marketplace |
| Mindbody | $139-699+ | No | Third-party | 12-month auto-renew | Yes (EGYM) | Multi-location chains |
How to Actually Switch (Without Losing Members)
The biggest fear in switching software is members having to re-enter payment info. A Stripe token transfer solves this problem for most platforms.
Even without a token transfer, a well-communicated migration can recover 85-90% of your members. Here's a quick roadmap:
- Export your member data.
- Import into the new platform.
- Transfer Stripe tokens.
- Send a "set your password" email to members.
- Avoid running both systems simultaneously - rip that band-aid off.
What We'd Pick (And Our Bias)
In the interest of transparency: we built ManageMemberships, so yes, we're biased.
If belt tracking is your top priority, look at Kicksite. For access control tied to billing, ManageMemberships is your best bet.
If you want the cleanest and most modern user interface, consider PushPress. If you want the deepest feature set and can handle PE ownership, staying with Zen Planner isn't a terrible choice.
If you're finding Zen Planner's rising prices unbearable with no added benefits, it's time to shop around. Whatever you choose, ensure it's month-to-month and not on the brink of being acquired.
Smarter Billing, Better Control, Stronger Tools
Explore calendar billing, subscription management, automated door scheduling, digital waivers, reporting dashboards, and full member portal customization built specifically for gym and studio operators.
